01 / Live
Products in action
Founders demonstrate the actual product—not a slide deck, financial projection, or rehearsed pitch.
Presented during Atlanta Tech Week
Monday, August 10, 2026 • South Downtown Atlanta
Startups
don’t just launch.
They go live.
A live startup launch experience where founders demo on the main stage and jumbotron in front of Atlanta’s builders, investors, and creators.
Presented by
Braggly×Atlanta Tech Week×Atlanta Tech Village
15Up to 15
live demos
live demos
3 minOn stage +
jumbotron
jumbotron
FreeFor founders
and attendees
and attendees
01 The centerpiece
Live throughout the evening
One spin.
Three minutes.
Go live.
Participating founders’ names go on The Founder Wheel. When the emcee spins your company, you step onto the main stage for a three-minute product demo broadcast across the jumbotron.
No pitch deck. No slides. Show the audience what your product does, why it matters, and what should happen next. Up to 15 founders will be selected while creators capture the moments for social content.
01Wheel spins→02Founder selected→03Demo goes live
Register for the experience ↗Equal opportunityNo tiers. No VIP slots.
02 A creator-powered founder activation festival
Not a pitch competition.
A live launch.
This is not a conference and it is not another startup expo. Founders show what they built live while the crowd experiences the product in real time.
Creators capture the demos, reactions, and founder stories—turning the Green into a content engine that reaches far beyond the venue.
Be in the crowd ↗01On stage→02On camera→03Across Atlanta
02 / Crowd
Real-time energy
Hundreds of founders, investors, creators, and builders discover what Atlanta is building together.
03 / Reach
Moments that travel
Creator and influencer content capture carries the strongest launch moments from the Green to digital audiences.
Founder demosGoing live
03 Monday night on Founder’s Green
Three hours.
One live experience.
From the first wheel spin to the final connection, the entire evening unfolds outdoors on Founder’s Green in South Downtown Atlanta.
Check in, explore South Downtown restaurant activations and community partner experiences, meet the crowd, and settle in as the DJ sets the pace.
The emcee spins live between program moments. Selected founders get three minutes on the stage and jumbotron to show what their products can do.
A notable Atlanta tech figure joins us for real talk about building in Atlanta, lessons from the journey, and what comes next.
The DJ turns up and the Green becomes an open networking happy hour. You have seen the demos—now find the people you want to meet.
04 Built on equal opportunity
Every founder.
An equal shot.
All participating founders join for free. There are no paid tiers, guaranteed stage slots, or VIP shortcuts—the wheel makes the call live.
No tiers. No VIP slots.
Participating founder names go on the wheel. Up to 15 will be selected for a three-minute live product demo on the main stage and jumbotron.
See what Atlanta is building.
Watch live product demos, hear a candid fireside conversation, explore activations, and make the connections that matter during The Mixer.
Register free ↗05 Who should attend
Atlanta’s
builders, live.
01Founders + builders
02Investors + VCs
03Creators + influencers
04Tech professionals
05Community leaders
06Anyone curious about what Atlanta is building
06 Community partners
Built with
Atlanta’s community.
Community partnerEl Tesoro Community Center
Community partners help bring Atlanta’s startup ecosystem together through aligned promotion, on-site activations, and meaningful participation in the evening.
LiveCommunity activationATLEcosystem visibility
Become a community partner ↗07 Know before you go
Questions,
answered.
Is admission really free?+
Yes. The Founder’s Showcase is free for attendees and participating founders. Registration is required, and early registration is encouraged.
Is this a pitch competition?+
No. There are no judges, pitch decks, or slide presentations. Selected founders get three minutes to demonstrate what their product does live.
How does The Founder Wheel work?+
Participating founders’ names go on the wheel. The emcee spins it live throughout the evening, and up to 15 selected founders take the main stage for a three-minute demo.
Where and when is the event?+
Monday, August 10, 2026, from 6:00–9:00 PM ET at Founder’s Green in South Downtown Atlanta.
What happens after the demos?+
The final 45 minutes become The Mixer—an open networking happy hour with a live DJ, founders, investors, creators, and Atlanta’s tech community.
How can my organization participate?+
Organizations can join as community partners through aligned promotion, on-site activation, and ecosystem participation. Contact contact@foundersshowcaseatl.com to start the conversation.
Monday, August 10 · 6–9 PM · Founder’s Green